Bada bap ba baaah, I'm lovin' this. :]

This is a great picture! One of my favourites in all of dA (that I've seen so far).

Vision:
Very clear vision here! I can tell what your stand on the golden arches is. Though this piece is simple, it's easy to tell your point of view and what you were thinking while you were making it. Very good!

Originality:
Need I explain here? I feel that we all know just how original this piece is. Not many see fast food this way, much less express it in art. This is the first piece I've seen like this. It would be a crime to give anything less than five stars for originality.

Technique:
Not too bad technique, but there are a few things I'm unsure about. I know where the lightsource of the image is, though I'm not sure how the arches would reflect light as they do. Certainly not a bad thing, the colours of the arches certainly add, but I'm not sure how the lighting would illuminate the arches like they are. I'm also unsure whether you used clay to create the image or if you rendered it in a 3D program, though my guess would be the latter. The text doesn't seem to fit, it seems there could have been a little more done to it. The text, in it's state, seems just a little out of place, though not by much. The simplicity of the image is, however, divine.

Impact:
This image simply blows my mind. It makes me remember how such simplicity can make amazing pictures. This picture, above all else, makes me laugh. The simple truth of the image, that dirty truth no one likes to admit, is just so bluntly represented, it's just hilarious. I certainly couldn't help but laugh at how you represented it. Nowadays, whenever I pass a McD's, I think of this image and just start laughing.

First of all, ive got to say that this is very original! Ive never seen anything like this before, its humourous, and it looks like it had a lot of effort put into it, which is one of the key factors that a good deviation has. The graphics are great, and the quality is just as good, and it really gets its point through (whatever it is, im still trying to figure it out LOL) But overall, great work! If i were you, i would most definatly keep this up, and do more deviations like this and post them for the world to see!